[People First] Keeping Millennials in the Fold: Digital Marketing’s Big Staffing Challenge – Advertising Age – Agency News

As clients and agencies alike continue to enhance and solidify their digital-marketing competencies, there is an emerging challenge that has to be addressed and met now to ensure maximum growth in the interactive sector: How do we as an industry create — and importantly, maintain — a deep pool of qualified and sufficiently trained digital-marketing professionals, specifically at the junior and middle-management levels?

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